beat the competition 
posted in Has Google Adsense jumped the shark?
Our own experience and feedback from some of our clients shows that Google Adsense is paying out very little these days - talking about 10 cents a click typically, no matter what the content on the page. Click-through rates are slowly diminishing too.Publishers have slowly been paid less and less over the last few years by Google, and now it's getting to the point where you have to question if having such ads on your site is actually worth it. It's only ever been a small residual income for a website (as it should be, advertising alone is almost always a bad business model), but you need to make enough money to justify the space the ads take up on your site.
To save Google Adsense from itself, the internet is crying out for serious competition to Google Adsense.
Come on Yahoo! - get your ad network released to the whole world so we can spark some interest and innovation in the online PPC advertising world. At the moment, the tired monopoly of Google is hurting Google itself.
One thing planned for 2009 - our own small ad network broadcasting over potentially a few thousand websites. This won't be cost per click, but payment on a monthly basis to publishers. This would come in the form of genuinely useful articles published on behalf of advertisers (articles would be reviewed and only accepted based on quality of article).
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